"There's nothing pornographic about it," he says as the video pans over exhibits and images of illustrated penis comparisons. (Michael Jackson is depicted as having much smaller junk than Pee-Wee Herman and Thomas Edison, for example.) "The humor is subtle. You know, it's very child-friendly."
The museum was started by Sigurður Hjartarson, a history teacher for 37 years, whose friend brought him an assortment of severed penises from a whaling station, Þóröur explains. "He hung them out to dry. This became an ongoing joke at the workplace, and after a few years you have a collection of penises." Hjartarson eventually moved the collection from the college he taught at to a Reykjavík museum location in 1997. Eventually, it passed to his son Hjörtur Gísli Sigurðsson in 2012, making him, as Slate once pointed out, "probably the world’s only hereditary penis-museum operator."