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A Kellogg Worker Peed into Food on Video. Here's What You Need to Know.

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When you hear "Kellogg's," generally speaking, you'll associate the word with catchphrases like "Snap, crackle and pop." But after this video of a worker allegedly peeing into a food vat popped up, consumers are now worried if it's more like "Snap, crackle and pee."

Federal health officials have launched a criminal probe and Kellogg is in the midst an internal investigation after a video surfaced this weekend that appears to show a worker filming himself urinating on one of the company's food assembly lines. The graphic video, first posted by World Star Hip Hop (NSFW link) last Friday, apparently shows a Kellogg worker casually whipping it out and urinating all over an active production line containing food.

In a statement provided to Thrillist, Kellogg said it believes the incident occurred at its Memphis, TN facility sometime in 2014 and potentially impacted a "limited" number of foods like Rice Krispies Treats, granola clusters included in multiple products, and puffed rice treats that were discontinued. Those products have long since expired, according to the company, but people are understandably grossed out:

Kellogg, too, is not happy about the incident and said it pledges to plans to press charges against the worker behind the video.

"Kellogg takes this situation very seriously and we were shocked and deeply disappointed by this video that we just learned of Friday, March 11," said Kris Charles, a Kellogg spokesperson, in a statement. "We immediately alerted law enforcement authorities and regulators. A criminal investigation is underway as well as a thorough internal investigation."

As of Monday morning, Kellogg had not yet determined the identity of the employee seen in the video, telling Thrillist, "The investigation is ongoing." Let's just hope he's not a cereal offender (sorry, we had to). You can see a censored version of the video via YouTube below, if you're into that kind of thing. WARNING: It's freaking disgusting.

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Tony Merevick is Cities News Editor at Thrillist and isn't typically squeamish, but was totally grossed out by the video. Send news tips to news@thrillist.com and follow him on Twitter @tonymerevick.