As you can see in the above Kickstarter video, the CHiP baking process is fairly straightforward. All you have to do is take your cookie pods (available via a subscription) out of the fridge, scan a QR code on the pod packaging via the accompanying CHiP app to set the correct baking settings, pop the dough pods (a maximum of four at a time) onto the baking surface, and wait 10-or-so minutes until your cookies ready. Of course, it remains to be seen if the high-tech method actually makes baking cookies easier and better than just breaking and baking cookie dough from the store in your traditional oven. Convenience-wise, that's a damn high bar to meet, let alone beat.
As for cost, let's just say the machine is a bit of an investment. SideChef said CHiP will retail for $249, but you can be among the 500 people who can buy one for $99 via a Kickstarter contribution, or you'll have the chance to pre-order one for $129, according to the CNET report. As for the actual cookie pods, subscriptions will set you back anywhere from 88 cents to $2 per cookie. Thankfully, you'll be able to use your own, and likely cheaper, dough with CHiP's manual mode, but you'll still be restricted to baking only four cookies at a time.