“These consumers are craving financial stability, and we know from our research that housing expenses create a strain, eating up a large portion of their income,” MillerCoors’ associate brand manager said in a statement. “With our free rent program, we’re hoping to ease part of the burden to enable them to enjoy the fun things in life, like having a cold beer and celebrating with friends.”
So, basically, they want to help save you money so you can continue buying the cheapest beer.
The sweepstakes will continue until September 29. Look for Keystone Light packaging with a Snapcode, which will link to the content’s web page.
If you're not one of the lucky 13, you still might be one of the lucky 150 runner-ups that will receive "Adult Transition Packs." These care packages contain all of the essentials: an inflatable chair, a shower curtain, a Hawaiian Tee, and a chandelier made of beer.