Finding the right words to express exactly how you feel can be a challenge, especially when it comes to love. Fortunately, Krispy Kreme is here to help you both express yourself and treat your significant other this Valentine’s Day with the debut of brand new donuts.
On Thursday, the sugary dough ring purveyor announced it’s introducing Conversation Donuts for the romantic occasion. The donuts are seemingly meant to help fill the heart-shaped void left by the classic Valentine’s Day candy, Sweethearts, which sadly won’t be produced this year after NECCO went out of business.
“Finding the right word can be like, I don’t know… hard,” Dave Skena, Krispy Kreme’s chief marketing officer, said in a statement. “But eating a donut is easy. So, we printed the right words on the donuts for you so you can’t mess this up.”
Krispy Kreme’s new donuts will come in pastel yellow, pink, purple, and green, just like the chalky little candies you’ve come to know and love (OK, maybe not love). Each tasty treat features phrases like, “DM ME,” “ALL THE FEELS,” and “BE MINE.” Perhaps not the sweetest of messages, but cheeky will do.