A Saudi man was recently caught trying to smuggle 48,000 cans of Heineken beer into the notoriously dry country of Saudi Arabia by disguising his illegal cargo as cans of Pepsi. The failed smuggler used stick-on labels to hide the Heineken logo, but was apprehended while trying to cross the border of Al Bartha.
“A truck carrying what first seemed to be normal cans of the soft drink Pepsi was stopped and after the standard process of searching the products, it became clear that the alcoholic beers were covered with Pepsi’s sticker logos," reports Abdulrahman Al-Mahna, general manager of the Al Bartha border. The man has been apprehended and probably won't have a great time reeling from this mishap, as lashings and jail time are common when breaking the Saudi drinking laws.
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Jeremy Glass is a writer for Thrillist and breaks tons of Saudi laws all the time.
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