To figure out where people are most honest, YouTuber Mark Rober took 200 wallets, filled them with cash, cards, IDs, and pictures to make them look legit, and enlisted a crew to help drop 10 of them in 20 different cities and small towns around the country. To keep it somewhat scientific and account for certain variables like gender and income level, 60 of the wallets were left in restrooms (30 in men's rooms and 30 in women's rooms), half were dropped in high-income areas, and half were dropped in low-income areas. Each wallet also contained a numbered "If Found Please Contact" card with a phone number to keep track of them, if and when someone called to return one. If someone called to return a wallet, they were also asked a series of questions about their age and background.
So, uh, what happened? Well, amazingly 60% of the wallets were returned, and of those, 96% still had the money inside. However, some cities and towns turned out to be far more honest than others. All 10 wallets dropped in Chicago and Salt Lake City were returned. On the other end of the spectrum, only three wallets were returned in Detroit, and just four came back in New York City. Here's how the full findings break down.
10 Wallets Returned: Chicago, Illinois; Salt Lake City, Utah
9 Wallets Returned: Nashua, Iowa; Hill City, South Dakota; Portland, Oregon
8 Wallets Returned: Parma, Idaho; Las Vegas
7 Wallets Returned: San Francisco, California; Winnipeg, Canada; Washington, DC
6 Wallets Returned: Huntsville, Alabama; New London, Connecticut
5 Wallets Returned: Seattle, Washington; Los Angeles, California; Miami, Florida; Dallas, Texas; Edmonton, Canada
4 Wallets Returned: New York, New York
3 Wallets Returned: Detroit, Michigan