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Apple Changed Its Usual New iPhone Pre-Order Time. Here's When It Starts This Week.

Courtesy of Apple

Apple officially unveiled its much-anticipated lineup of new iPhones on Tuesday, during an event packed with details on new products and iPhone features, like camera enhancements, battery life improvements, and even some new color finish options. But enough with the new processor speeds, colors, and blah, blah, blah -- the most important details are when and where you can get your hands on the new phones

As expected, the company is largely following the new iPhone pre-order and release date pattern we've seen in recent years. Pre-orders start the Friday after the announcement event, the iPhones land in stores around the world the following Friday. There's just one interesting exception this year: the pre-order time has been pushed back a few hours later than usual, so that you -- as Apple suggested onstage at the event -- can get a bit more sleep. Instead of starting at 12:01am Pacific Time, pre-orders kick off at 5am Pacific Time on Friday

Here's a quick breakdown of what you need to know about pre-orders, launch dates, and pricing:

iPhone 11

  • Pre-orders start date: Friday, September 13 at 5am Pacific Time
  • Launch date in stores: Friday, September 20
  • Pricing: Starting at $699 ($699 for 64GB, $749 for 128GB, and $849 for 256GB)

iPhone 11 Pro

  • Pre-orders start date: Friday, September 13 at 5am Pacific Time
  • Launch date in stores: Friday, September 20
  • Pricing: Starting at $999 ($999 for 64GB, $1,149 for 256GB, and $1,349 for 512GB)

iPhone 11 Pro Max

  • Pre-orders start date: Friday, September 13 at 5am Pacific Time
  • Launch date in stores: Friday, September 20
  • Pricing: Starting at $1,099 ($1,099 for 64GB, $1,249 for 256GB, and $1,449 for 512 GB)

In addition to Apple's pre-orders and in-store launches, your cellular carrier is probably offering similar ways to get the new iPhones as well, so be on the lookout for that if you're itching to get your hands on the new phones ASAP.


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