An employee at one market in Metz said 200 people were lined up outside before the store opened. Another worker in the Northeast city of Forbach described the scene in strange, carnal terms: "People just rushed in, shoving everyone, breaking things. It was like an orgy," the person said.
Intermarche hadn't expected demand to skyrocket when it lowered the price of Nutella from €4.50 ($5.60) to €1.41 ($1.75). But, uh, it did: a store in Montaison sold 700 units in under an hour, while another in Le Progres sold three months-worth of the stuff as the chaos ensued.
According to reports, a fight broke out at a branch in Otstricourt, but the unrest was quickly calmed after the cops showed up. To reiterate: the police were called to quell borderline riots over Nutella.