O.A.R., an American indie-rock band active for 22 years, is experiencing something of a newfound spotlight, and it's all attributable to the 2018 Winter Olympics. Because of a doping scandal that's prohibited Russia from fielding an official Olympic team, the country's athletes are competing under the makeshift banner of the Olympic Athletes From Russia, or O.A.R.
This, according to an interview Mashable conducted with O.A.R. frontman Marc Roberge, has provided an unexpected boon for the band and their new single, "Paradise," which released Monday. Russia's scandal-plagued Olympic squad and its mysterious acronym has resulted in "the most coverage we’ve had ever" Roberge said.
The flurry of media, including calls from friends and family, started as soon as the Games kicked off.