Following in the footsteps of Chipotle, which just debuted preservative-free tortillas, Papa John’s has announced an ambitious new project that should entice health-conscious people who still like cheap pizza: organic toppings.
Dubbed the “organics pilot program,” the company is trying to cement itself as a leader in the clean eating revolution by testing out four, freshly sliced toppings in select restaurants across Lexington Kentucky. Customers can see if organic roma tomatoes, green peppers, yellow onions, and mushrooms fit their fancy.
In conjunction with Green Bean Delivery, the pizza purveyor is sourcing the fresh veggie from farms in Arizona, Florida, Pennsylvania, Kentucky, Oregon, California and Indiana. Sean Muldoon, the company’s Chief Ingredient Officer (yes, that’s an actual job title) said of the project: "Our customers want to know where their food comes from and how it is produced...At Papa John's, we are constantly looking at ways to meet the needs of our customers whether it's through our clean label initiative or testing organic produce."