Importantly for customers thinking of making the change, USA Today reports there's no contract. So, you'd be free to change companies once you've high-fived away your year of free service.
If you take Sprint up on the offer, you keep your number and are enrolled in Sprint's unlimited plan. When it's not being gifted, that plan costs $50 per month for a single line and $90 per month for up to five lines. The plan includes unlimited talk, text, and 4G LTE data, as well as 10 gigabytes of mobile hotspot and video streams in high definition, according to the USA Today.
While its unlimited is the most affordable of the major carriers, it also sports the industry's lowest customer satisfaction rating according to J.D. Power.
David Tovar, Sprint's senior vice president of corporate communications, told the publication this is an experiment the paper characterizes as "focusing specifically on Verizon customers who already own their devices and aren't necessarily looking to upgrade or change carriers."