Starbucks Is Celebrating Its 50th Anniversary with This New, Limited-Edition Coffee

Starbucks has dominated the coffee chain business since its debut in 1971—churning out new, innovative drinks with each changing season and trend. To celebrate its big 5-0 anniversary, the Seattle-based company is naturally introducing an honorary limited-edition coffee. 

The all-new blend, which follows the chain's 25th anniversary roast released back in 1996, features bold Indonesian-sourced beans with notes of smoked cedar spice, black truffle, and fresh tarragon. You can snag whole bean bags, as well as a cup of this dark roast brew, exclusively in Starbucks stores between March 8 and March 14. 

If you'd rather stick to your go-to coffee, you can always celebrate the big birthday by wearing your love for Starbucks on your... mug. The company is dropping an entire line of anniversary merch, including a few tumblers, mugs, even a glass cold cup with a "rainbow luster." 

Since you've gotta stop by Starbucks to pick up the limited-edition blend, you might as well sample of the new winter menu offerings while you're at it. In January, the coffee giant unveiled two major new drinks: the Pistachio Latte and Honey Almondmilk Cold Brew. 

The rollout also included a new breakfast fix for vegetarians (the Kale and Portabella Mushroom Sous Vide Egg Bites), an indulgent Red Velvet Loaf, and an expansion of the Starbucks Reserve Coffee Collection. 

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