According to The Information, only a select few at the company knew about the program (including founder and CEO Travis Kalanick) and it was only used for about two years, ending in 2016. Lawyers who have represented Uber previously claim the company might face legal trouble over its use of Hell, including breach of contract, unfair business practices, stealing trade secrets, and possibly violating the Computer Fraud and Abuse Act.
We've reached out to Uber for comment, and will update if we hear back. As for Lyft's response, the company told The Information "We are in a competitive industry. However, if true, these allegations are very concerning."