Taufatofua is a bonafide piece of eye-candy, sure, but he's more than an Olympic hype-man. He competed in the 2016 Summer Olympics in Rio in Tae Kwan Do, and in PyeongChang as a cross country skier, where he braved freezing temperatures during the opening ceremony to bring us shiny pectorals. It was in Rio where his muscles became a sensation on the internet. They've since been adored by many people who probably can't find Tonga on a map.
When it comes down to it, Taufatofua wants to use his oiled-up body for good social deeds, which is noble.
"I'm about brands that actually help people, that help people feel good, clothing that they wear makes them feel good," he said.
So when you see the shirtless Tongan on a billboard over Sunset Boulevard, it'll be evident that he's got the most famous nipples in the world. All thanks to the Olympics.