There's pretty much never a time you want to hear "crippling impacts" or "blockbuster blizzard." And here they made it into the same tweet!
As previously stated, most of the East Coast has dodged typical winter temperatures and flurries, with the New York Times noting that New York City sits 9 inches of snow below normal at this point in the year. Furthermore, this storm isn't like the predicted Snowpacalypse 2015, in that New Yorkers dodged that blizzard. And now it's 2016. Nope, instead, it's pretty much assured to hit, according to predictive models, including a foot of white powder that has nothing to do with finance bros in NYC and Boston.
Furthermore, such a huge snow dump (heh, dump) suggests traffic will be horrible on interstates 64, 66, 68, 77, 70, 81, 83 and 95, according to Accuweather. Hell, that almost looks like a Powerball ticket. Except you have a 100% chance of losing if you're driving on those freeways during the storm. Plan accordingly.