Smirnoff Ad Trolls Trump on Russia Ties
After Trump Vodka tanked, President Trump probably thought his troubles with the booze industry were over. But the president is, once again, at the business end of vodka-based scorn: Smirnoff just released an ad campaign trolling the commander in chief on the ongoing Russia scandal in his administration.
The ads, which either show bottles of Smirnoff or a bottle next to a Moscow Mule, read, “Made in America, but we'd be happy to talk about our ties to Russia under oath,” a reference to Trump’s statement on Friday that he would be willing to testify on the alleged connections between his team and the Russian government. Smirnoff’s ads promote a patriotic homegrown message and slyly deflect the brand’s international past, but they're also bound to confuse drinkers who thought they were getting more Eastern European with every shot of Smirnoff. To clarify: The Smirnoff family was kicked out of Russia during the Russian Revolution and the vodka has been made in the U.S. since 1934.
Smirnoff isn’t the first liquor company to take a shot at the president—Ilegal Mezcal’s “Donald Eres Un Pendejo” campaign, for example, doesn’t bother with subtlety—and a few bars have gotten in on the boozy protesting too—like Coup in New York, and Union Pub and Barrel in D.C. We’re not sure what effect these boozy patriots will have on the fate of our nation, but they might see more success if they catered any upcoming depositions—people tend to get real honest with a bottle of Smirnoff in hand.