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Tsovet Watches: Swiss tech meets American design

Inspired by retro motor gauges, aviation tools, and the sleek functionalism associated with aerospace engineering, Tsovet (pronounced: so-vey) has created a line of top-quality timepieces that 1) will absolutely pull any outfit together, and 2) tell time by using quartz and automatic movements imported from Switzerland — and those guys know a thing or two about watches.

With straps available in canvas or leather, and a variety of unique face and dial options, we’re confident you’ll be pleased with our selection.