The hottest shot of the summer

If that video right there is any indication, the brand new Jack Daniel’s Tennessee Fire is a force for taste buds to reckon with. And guess what Philly? You get to be one of the first to sample this fine specimen, which adds a hint of red-hot cinnamon to all the whiskey goodness of the classic. 

And because Philly rocks, it’s one of the only places where you can score a bottle of the hot stuff. So heed that video’s advice, go find yourself some Fire, and get acquainted before the rest of the country claims they tried it first.