It's not uncommon for DJs to take on outside interests, like Jazzy Jeff dabbling in acting and producing, or D.J. Tanner, who focused mainly on Russian hockey players with girl names. For one crafting his own apparel brand, get a look at 611 Lifestyle
From the world-touring DJ behind Philly's late 611 Records store, 611's actually two distinct apparel lines, led off by DJ Life, which's available now, and soon-coming Luxe Life, a line for club kids with jobs that don't involve selling Sebastian Janikowski GHB. DJ Life hoists up designs like a black tee emblazoned with Phil Spector & 'fro and "Everything's Fine. I'm Fine.", the block-lettered "Dance You F***" (comes uncensored on tees or tanks), and a white tee covered in a giant 611 state road logo, which's great for impressing all those hot, hot babes at the club looking for directions to Doylestown. Warmer wearables include reflective coach jackets in yellow, black, burgundy, or blue, a black varsity jacket with "six eleven" spelled across the chest and back and a couple of plaid options for the sleeves, and a logo'd black, tan, or gray skully in what they're calling "Electro Knit", known for its high thread count per oonce
When Luxe Life drops, there'll be scarves and fragrances as well, but DJ Life's accessories include silicone iPhone cases decked with the road logo, a pewter 611 belt buckle, and bold-colored/reflective-striped record bags, perfect for storing vinyl or your other interests -- which, if your name is Stephanie Tanner, means it'll hold a ton of meth and breast implants.