BeerChooser

Preference-based recommendation engines are great for finding new movies you're likely to enjoy -- but since there's no way you're enjoying Sky Captain and the World of Tomorrow sober, shouldn't those same engines also work for beer? Guide yourself to sudsy new horizons, with BeerChooser.com. Started by a San Diegan craft-beer convert and her home-brewer boyfriend, Chooser has you rate every beer you've ever tried to better steer you towards those you haven't via a Predicted Rating, so you won't waste time with the wrong brew unless the label's too hot to resist (damn, St. Pauli's Girl). Beyond admin-provided details on every beer in the system, the goal's aided and abetted by:

  • Stupid-simple ratings: 1-5 mugs, plus the option to add one-word tags or a review up to 2000 characters, making those mugs look even more tempting
  • "% Like You" figures on other users, whose lead you can follow, or, if you hate yourself, not follow
  • Beers of the Day/Week, from BrewDog's Intergalactic Fantastic Oak Aged Stout to the Russian River IPA "Blind Pig", who can still read "Intergalactic Fantastic Oak Aged Stout" faster than you can

Chooser also enables easily printable like-/wish- lists, and lets you email preferred beers to friends -- viewings of whom you're also unlikely to enjoy without beer.