Freshen up! Get rid of all half-empty soft drinks, water glasses, dirty plates, and tissues from around the bed. Wash your sheets every week. And make for damn sure there's nothing stuck in your sheets… like one of your dirty socks, some other woman's jewelry or hair, or God forbid a condom wrapper.
Get control over your style
One time, I went to a guy's house and he had camouflage sheets and a gun rack as his headboard. Sure, he got points for originality. But it was also an indicator that the two of us weren't going to be consummating a marriage in there.
Your bed is not the place to make some niche statement about your interests. You may love Star Wars -- but your collectible sheet set needs to stay tucked in the back of your closet. Probably forever.
When in doubt, err on the side of sleek, masculine, and simple. Too much of anything (scented candles, incense, throw pillows) has the potential to be overwhelming. Simple, upscale details can make even that crawl space in Williamsburg feel spectacular.