From a former Vans honcho, Urshuz's brand-new e-store is home to an innovation in footwear design so incredible it would knock your socks off were said shoes not keeping them so gloriously in place: sneaks you can alter on the fly thanks to a patent-pending "looping" system connecting the uppers and soles (not to be confused with the Soul Uppers, James Brown's super coked-up backing band from the '80s).
The Uppers: Avail in a variety of colors, the 17 styles range from the leather/suede boat shoe-esque Vern, to the Dez canvas chukka, to a perforated classic low-top called the Race, which you probably won't win if you show up wearing classic low-tops with snap-on soles.
The Soles: Made from recyclable "thermo" rubber, groove-edged bottoms come in complementary colors like dark red Brick, earthy brown Cork, and light blue Baltic, which is a much better investment than that ever-tempting Purple Baltic sitting right next to the Community Chest.
A brief tutorial vid'll show you how to use a special tool hidden in the sole to quickly make the switch, and you'll even get a discount on your next set if you send back any worn-out soles, also the name of James Brown's backing band by the end of the '80s.
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