It was a very good year... for looking good as hell.

Pladra: From an outdoor-loving FIDM-alum Palo Alto-an who says "plaid" is his favorite color, Pladra does one thing and one thing only -- stitch together classic flannels in 10 lumberjack-tastic colorways...more

Voyager: Created by two gear shop-owning surf buddies, Voyager's a 2000sqft art gallery/boutique hybrid sporting two mini versions of SF staples -- Revolver and Mollusk Surf Shop...more

Chubbies: Just launched by three Stanford grads who promise "a product that meets -- nay, exceeds -- our highest standards for shorts excellence", Chubbies are a line of radically short shorts for dudes...more

Gangs of San Francisco: The first brick 'n mortar for SF's resident history-diggin' tee-maker, GOSF is a walk-in-closet-sized boutique in Lower Haight mostly blanketed in found wood (including a smattering of old whiskey/wine cases)...more

Skyline Sunnies: From a Potrero Hill dude and his Taiwan-living buddy with serious connections when it comes to production is a just-launched shades-ufacturer paying homage to the SF skyline...more