16. In the end, content is king
You could have a perfectly composed, expertly filtered, tantalizing tweaked photo—but if it's boring as shit, or out of your wheelhouse, it's not going to matter. If your friends/fans joined your page to see photos of your dog, don't post ten pictures of a Mercedes. If your handle is Bacon4Days88, don't glut your feed with pictures of Madonna. Know your audience. Keep things consistent. And above all, keep it interesting. (SHAMELESS PLUG ALERT) Have you check out Supercompressor's Instagram page? Because we do a stellar job. And this is coming from someone who is totally unbiased.
Wil Fulton is a staff writer for Supercompressor. When he Instagrams, his favorite filter is Brita. Follow him @WilFulton.
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