Some notable decreases
Panama City Beach, Florida -- Down 12%
This year saw PCB institute a ban of alcohol on the beach, which put a swift end to the city as a spring break destination.
Dayton, Ohio -- Down 16%
Your first thought right now might be, "Wait, people were actually going to Dayton?" Apparently so, but large airlines consolidating flights into big Midwestern hubs means more people are opting to take in the Ohio scenery by car rather than fly there.
St. Croix -- Down 16%
The Caribbean as a whole saw big search decreases because of the Zika virus. St. Croix was hit the hardest, but Cozumel (16%), Puerto Plata (15%), and St. Thomas (11%) all saw significant drops as well.
Melbourne, Australia -- Down 14%
Travel searches Down Under can be a zero-sum game, as Solomito explained: "Melbourne was on the opposite end of all the interest Sydney and Auckland got. Basically, more searches there meant less for Melbourne."
Istanbul, Turkey -- Down 39%
Coups and indiscriminate jailing of foreigners is apparently bad for tourism. Duly noted.
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