The Meatball Shop

New York

Michael Chernow and Daniel Holzman's meatball mini-chain has nailed down the concept of the build-it-yourself menu. The speciality is of course, meatballs, but you choose the type (beef, pork, chicken, or veggie), sauce (classic tomato, spicy meat, pesto, etc), and presentation (slider, hero, naked with a side of bread). Dessert is also customizable, and the ice cream sandwiches made with your choice of cookie and ice cream are a must.