The gist: Bustling Williams Avenue gets a fast-casual Vietnamese sandwich shop and bakery.
The food: Though the vibe at Lúa is that of a bright, cheerful deli, the menu is rooted in Vietnamese street food and snacks. The most popular item seems to be the various banh mi, served with a choice of protein (including vegan options) with the usual pickled carrots and daikon, cucumber, jalapeno, and cilantro along with a housemade sauce (also with vegan options). The bread is fluffy with a delicate, flaky exterior and is baked in-house each morning. Lúa also offers its banh mi as sliders, something rarely seen in town. Other items include bao, vermicelli bowls, rolls, and even a pandan waffle for dessert.